Prioritise owner enquiries
Give sales and management services a clear place, with enquiry prompts suited to each audience.
SEO FOR REAL ESTATE AGENCIES · AUSTRALIA
Real Estate SEO
OWN YOUR PATCH.
GET DISCOVERED.
Help property owners find the agency behind the listings.
Real estate SEO can support appraisal enquiries, property management and your agency's local reputation. We focus on the services you want to grow, alongside the listings your site already carries.
✓ Tailored priorities ✓ Strategy + implementation
YOUR BUSINESS.
YOUR GAME PLAN.
YOUR GAME PLAN.
REAL ESTATE SEO✳LOCAL SEARCH✳CLEARER ENQUIRIES✳90-DAY PLAN
01 / YOUR INDUSTRY. YOUR PRIORITIES.
Give owners a reason to choose your agency.
Property listings are only one part of your website. Sellers and landlords also need to understand your team, local experience and services. We build useful routes into appraisals and management enquiries, supported by original suburb information and case studies you can substantiate. We also review how listing feeds and archived properties affect your site's structure.
Sales appraisalsProperty managementAgent profilesLocal area information
02 / THE WORK THAT MATTERS
A PLAN THAT FITS
YOUR BUSINESS.
Demonstrate genuine local knowledge
Use useful area information, team experience and approved examples rather than repeated location copy.
Keep the site organised
Review active and archived listing pages, internal links and the performance of the agency's core service pages.
03 / STRATEGY + IMPLEMENTATION
90 DAYS.
REAL PRIORITIES.
We develop and implement the agreed SEO roadmap for real estate agencies. The starting point, competition and monthly scope shape the work.
Tell us about your businessMonthly SEO · Minimum 90-day service level agreement.
DAYS 1–30
Find the priorities.
Review sales and management priorities, local competitors, listing structure and current enquiry paths.
DAYS 31–60
Put the plan to work.
Improve core agency pages, agent profiles and useful area content. Address priority listing-related technical issues.
DAYS 61–90
Measure and refine.
Review appraisal and landlord enquiries alongside search performance. Refine local content and next service priorities.
04 / SEE WHAT'S MOVING
MEASURE THE
USEFUL STUFF.
Agreed keyword tracking, Google Search Console and Google Analytics 4 help connect search visibility with website actions. We report on meaningful changes and the next priorities.
Calls, form submissions or booking clicks are measured where tracking can be configured. Your team's feedback helps distinguish a useful enquiry from an unsuitable one.
BEFORE WE GET STARTED
A FEW
FAIR QUESTIONS.
Can SEO focus on landlords and sellers instead of buyers?
Yes. We can prioritise property management and appraisal enquiries. Listings remain useful, but the campaign can concentrate on the people choosing an agency to manage or sell their property.
Can you work with our existing website?
Yes. We review the website first and recommend the most useful improvements. A rebuild is a separate decision and quote, rather than a requirement of the SEO plan.
What does real estate seo cost?
We quote your monthly plan after reviewing your website, market and priorities. The quote sets out the work, fee and minimum 90-day service level agreement. Any website design fee is shown separately.
What can we expect in the first 90 days?
Research, agreed implementation and a review of progress. Rankings and enquiries depend on your starting position and market; 90 days is the initial working period, not a guarantee of a particular result.
LET'S MAKE A PLAN
REAL ESTATE SEO.
WITH A LITTLE MAD HAT.
Tell us your services, location and goals. We'll discuss the priorities and a scope that fits.
RELATED INDUSTRIES
Explore all 17 industries