Our Team

Beate - Owner

Beate Ruuck - Mad Hat MediaBeate Ruuck is the owner of Mad Hat Media, a boutique online marketing agency based in East Fremantle, Western Australia. 
After completing a two year apprenticeship as Commercial Media Assistant and obtaining a Bachelor of Arts in Media and Information in Hamburg, Germany, Beate moved to Fremantle, Western Australia in 2010 and founded Mad Hat Media.

Beate is an experienced project manager and online marketer and has worked with some of Germany’s largest publishing houses such as ‘Springer Verlag’ and the ‘Madack’ & ‘WAZ media group’ joint venture ‘The Media Lab’.

In Australia, Beate offers consulting and online marketing services to large companies including major WA universities, leading freight forwarders and Government Health Care providers but her real passion is the hands-on development of online marketing strategies for small to medium businesses and start-ups.

Beate specialises in online marketing and tailors individual marketing campaigns to suit her clients’ specific needs. Her online marketing campaigns utilise tools such as websites, social media activities (Facebook, Twitter, LinkedIn), location based marketing (UrbanSpoon, FourSquare) and paid options (AdWords, affiliate marketing) to create the highest impact for the client.

Beate is passionate about what she does and subsequently motivates her clients into positive action. Beate and the team at Mad Hat Media deliver outstanding services on time and within budget.

Trust is a key factor in a business relationship for Beate and she achieves this with transparent work structures and constant communication with her clients.

Beate works with a dedicated team of hand-picked designers, web- and software developers and copy writers to deliver outstanding services such as:

Lisa - Design & Project Management

Lisa has come full circle. Spending her younger years in Perth, she then decided to spread her wings and lived in London, then Melbourne for nearly twenty years. She returned to the West in 2015 and is proud to call Perth home.

With a background in integrated marketing and a graduate of Graphic Design, Lisa provides insights that cross the boundaries of business and creative flair. She has worked in corporate and community sectors in dynamic marketing teams, working to deadlines and tight budgets. Since living in Perth Lisa has run her own marketing and design agency building WordPress sites and creating campaigns and branding.

Lisa’s career experience has made her a great addition to the Mad Hat Media team. She is the resident graphic designer, enthusiastic marketer and project manager.

From logos to posters to brochures to websites, she enjoys working directly with clients and pushing herself to produce the best work possible. She works hand-in-hand with developers to make sure the initial design and client specifications are translated seamlessly. As project manager, Lisa is happy to meet with our clients to identify their needs and requirements.

She loves the challenge of interpreting a client’s brief and creating brands and campaigns that fit like a glove.

If you’re looking for a distinctive and compelling design, let’s talk

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